Search strategy that
moves the needle.
Six core services. Every one built specifically for law firms and medspas. Every one connected directly to your intake pipeline.
All Services
Everything your practice needs
to own the search results.
01
Technical SEO
Built on a stronger foundation. We improve site speed, crawlability, indexation, schema markup, and Core Web Vitals so Google can read, understand, and trust your site before anything else is built on top.
02
Content Strategy
Content built to convert. We research what your clients search before they hire, then create authoritative content around those decision-making moments so your site can rank, earn trust, and turn visitors into leads.
03
SEO
Increase your visibility in search and map results. We optimize your website, content, technical SEO, Google Business Profile, and overall strategy so customers can find, trust, and contact your business when they’re ready to choose.
04
Link Building
Authority that lasts. We build links from relevant legal, medical, and local publications — not low-quality directories or link farms — so your site earns the kind of trust Google rewards for years, not months long-term.
05
genAi Optimization
From AI Overviews to ChatGPT-style search results, we optimize your content, structure, and authority so your business can appear when potential clients search, ask questions, and look for trusted recommendations online.
06
Reporting & Analytics
Performance you can measure. Monthly reporting connects search performance to your intake pipeline, showing qualified leads, consultation bookings, and new client attribution — not just keyword rankings, clicks, or traffic.
Service 01
Technical SEO —
the foundation that
everything runs on.
Before we write a single word of content or build a single link, your technical foundation has to be airtight. Google needs to crawl, read, and trust your site completely.
Most law firms and medspas have critical technical issues that are actively suppressing their rankings. We find them, fix them, and keep them fixed.
- Site Speed & Core Web Vitals
Google uses page experience as a ranking factor. We optimize load times, Largest Contentful Paint, Cumulative Layout Shift, and First Input Delay to meet and exceed Google’s benchmarks. -
Crawl & Indexation
If Google can’t crawl your pages, they won’t rank. We audit and resolve crawl errors, duplicate content, canonicalization issues, and indexation blocks. - Schema Markup
Structured data tells Google exactly what your firm does, where you’re located, what your reviews say, and how to display you in search results. Essential for law firms and medspas. - Mobile Optimization
Over 70% of legal and medspa searches happen on mobile. Google indexes mobile-first. We ensure your site performs perfectly on every device. - Site Architecture
How your pages link to each other matters deeply. We build an internal link structure that passes authority to your highest-value practice area and service pages.
Service 02
Content that ranks
and converts clients.
There’s a difference between content that ranks and content that converts. Most agencies focus only on the first. We focus on both — because traffic that doesn’t become clients is just an expense.
Every piece of content we create is mapped to a specific point in your client’s decision journey.
- Keyword Research & Mapping
We identify every search term your ideal clients use across the entire decision journey — from “do I need a lawyer” to “hire personal injury attorney Houston.” - Practice Area & Service Pages
Deep, authoritative pages for every service you offer. Written to satisfy Google’s E-E-A-T requirements and designed to convert the visitor who reads them. - Blog & FAQ Content
Captures informational searches from people earlier in the decision process. Builds topical authority and introduces your firm to clients before they’re ready to hire. - Content Audit & Optimization
Most existing content can rank significantly better with updates. We audit your current pages and systematically improve the ones with ranking potential.
Service 03
Local SEO —
be found in
your city first.
For law firms and medspas, local search is everything. When someone searches for an attorney or medspa “near me,” the Google Map Pack and local results get the majority of clicks.
We own local search for our clients — across every location they operate in and every service they offer.
- Google Business Profile Optimization
Your GBP listing is your most powerful local ranking asset. We fully optimize it — categories, services, photos, Q&A, posts — and keep it updated every month. - Citation Building & Cleanup
Consistent NAP (Name, Address, Phone) data across Yelp, Avvo, Healthgrades, and 50+ directories. Inconsistencies suppress your local rankings. - Review Strategy
Review velocity and quality are major local ranking factors. We implement systematic review generation processes that grow your ratings ethically and consistently. - Multi-Location SEO
Multiple offices? We build separate, optimized local strategies for each location — preventing cannibalization and maximizing visibility in each market independently.
Served Industries
Two industries. Total focus.
For Law Firms
Your next client
is already searching.
We’ve built SEO programs for personal injury firms, family law practices, criminal defense attorneys, estate planning specialists, and multi-practice firms. We know what it takes to rank in the most competitive legal markets.
- Personal injury & mass torts
- Family law & divorce
- Criminal defense
- Estate planning & probate
- Immigration law
- Employment law
For Medspas
Luxury treatments
deserve a luxury presence.
Medspa clients are researching before they book — reading reviews, comparing providers, looking at before/afters. We put you in front of that research and make sure what they find converts them into bookings.
- Botox & filler treatments
- Laser & skin resurfacing
- Body contouring
- IV therapy & wellness
- Hair restoration
- Medical weight loss
Our Process
Our SEO Process for Higher Google Rankings.
01
Discovery & Audit
Full audit of your current rankings, technical health, competitors, and the gaps between where you are and where your clients are searching.
02
Strategy & Roadmap
A custom strategy for your practice area, your market, and your goals — with a 90-day roadmap and clear milestones.
03
EXECUTE AND BUILD
We do the work: technical fixes, content, links, local optimization. Full management, regular updates, no need to chase us.
04
Measure & REPORT
Monthly reports tied to your intake pipeline. You see rankings, traffic, leads, and new client attribution — all in one place.
Investment
Straightforward packages.
No surprises.
Every engagement starts with a free audit so you know exactly what you’re buying before you spend a dollar.
Law Firms & Medspas
Foundation
$1,500
per month · 6-month minimum
- Technical SEO audit & fixes
- Google Business Profile optimization
- 4 optimized content pieces/month
- Citation building & cleanup
- Monthly performance report
Most Popular
Growth
$3,000
per month · 6-month minimum
- Everything in Foundation
- Ten content production pieces
- Aggressive link building
- Multi-location SEO
- Dedicated strategist
- Monthly calls
Law Firms & Medspas
Authority
$5,500
per month · custom term
- Everything in Growth
- Unlimited content production
- Aggressive link building
- Multi-location SEO
- Dedicated strategist
- Bi-Weekly calls & priority support
Not sure where to start?
Start with a
free audit.
We’ll analyze your current rankings, your competitors, and your biggest opportunities — at no cost and no obligation.
Takes 5 minutes to request. Results delivered in 48 hours.